Growth through Experiences

Colophon

Title:
Growth through Experiences

Subtitle:
– Ten case studies of Danish businesses in the experience economy

Summary:

The Danish Enterprise and Construction Authority has carried out a study of the experience economy in Denmark.

The study combines several different analytical approaches to the experience economy, which is unprecedented – also in an international context. Most international studies focus on the creative industries.

This analysis goes further and analyses the experience industries in Denmark and how the rest of the business community can use experiences for creating innovation and growth. At the same time, the study analyses the contribution of creative skills to the development of the experience economy. The fact that businesses incorporate experiences into their work is not new any more. The new elements, however, are that many businesses across all industries are doing it and that experiences are now an important competitive factor in the global market.

Publisher:
Danish Enterprise and Construction Authority

Responsible institution:
Danish Enterprise and Construction Authority

Author:
Danish Enterprise and Construction Authority

Other contributors:
Schultz Grafisk (Digital edition, design and print)

Language:
English

ISBN:
978-87-91340-45-1

Digital ISBN:
978-87-91340-46-8

Version:
1.0

Version/edition:
28-04-2009

Publication standard nr.:
2.0

Data formats:
html,htm,jpg,gif,pdf,css,js

Publisher category:
statslig

Key subjects:
growth, experiences, experience economy, experience industries, economic value, creative competences, creative industries, transformation economy, values, senses, feelings

Copyright:
Danish Enterprise and Construction Authority

Notes and other information:
This publication can be ordered from:
Schultz Distribution
Herstedvang 10
2620 Albertslund
Tel.: +45 4322 7300
Fax +45 4363 1969
www.schultzboghandel.dk
schultz@schultz-grafisk.dk

Photos were kindly provided by the businesses participating in the collection of case studies, and by Colourbox. The photos for case five were loaned by STOIC and the photo for case six was taken by Jens Markus Lindhe.